So each month we are going to try to feature a local vegan entrepreneur. This month we are featuring Ideal Design, owned by Kristen Argenio. Here is a little more about them…
I am a graphic designer who specializes in eco-friendly print design, and I’ve been a vegan since 1997. For many years, I worked at major design firms throughout the DC area. The work was fun, but I’d always wanted to have more control over the clients I worked for. Animal rights and environmentalism have been important to me since childhood, and my ultimate goal was to have my career focused specifically on the causes that meant most to me.
So, in 2006, I founded Ideal Design with the caveat that all my work be for non-profits or businesses that I personally support. One of my first clients was Java Green (a no-brainer!), and I’m proud to now work with a number of other vegan-run businesses and non-profits. This means that not only do I love what I do, I’m also personally invested in all my clients’ success.
I started Ideal Design to offer something different: a graphic design firm that practices what its clients preach.
We work exclusively for socially-responsible organizations–the people who are trying to change the world, one wildlife program or vote or vegan sandwich at a time. We keep our overhead low, don’t do hidden markups, and try to keep our footprint as small as possible. Ideal Design is a Co-op America certified green business and is committed to social responsibility.
For more info: www.idealdesignco.com
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